(When software executive Jim Manzi became a pundit, I wrote him a long email thanking him for 1-2-3 3.0. He wrote back to say that that was a different software executive named Jim Manzi who had been head of Lotus.)
Chicago's Lincoln Park Zoo says there's nothing funny about a commercial featuring suit-and-tie wearing chimpanzees scheduled to air Sunday during the Super Bowl.
When I lived in Chicago, I spent many hours watching chimpanzees in the Great Ape house of the Lincoln Park Zoo.
Stephen Ross, assistant director of the zoo's Fisher Center for the Study and Conservation of Apes, says CareerBuilder.com's commercial showing chimps outsmarting a human co-worker
I can quite believe that a chimp dressed in a suit and tie would have a higher rate of predicting what would be a hit product than I would.
actually poses a risk to chimpanzees because people lose sight of the fact they're an endangered species and become less likely to help save them.
Ross has made this pitch every year the company featured chimps in commercials but now he's hoping a recent Duke University study supporting his argument might help turn public opinion against the commercials.